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Motorcars Toyota Blog

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Toyota Hybrid Owners are Most Brand Loyal

The Motorcars Toyota lot, conveniently located at 2950 Mayfield Rd., features a wide range of new Toyota models, both hybrid and non-hybrid. See, Toyota takes fuel economy seriously. It's why the Japanese automaker has created the Prius family of cars, which is comprised of the original Toyota Prius, the larger Toyota Prius v, the smaller Toyota Prius c, and the eco-friendly Toyota Prius Plug-In.

It's also why Toyota leads all other automakers in…

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Toyota Hybrid Vehicles: Past, Present and Future

Times are certainly changing. When the original Toyota Prius appeared in 1997 (albeit a bit later in the U.S.), it was the first mass-produced hybrid vehicle in the world. Today, the Prius family is made up of several members: the third-generation Toyota Prius, the Toyota Prius v extended hatchback, the thrifty, subcompact Toyota Prius c, which will launch soon, and the newest Prius plug-in, which also premieres (at select dealerships) this spring. In a…

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Toyota’s Breakthrough in Ethanol Production

Toyota has already brought us many hybrid variants of Toyota Prius available at Motorcars Toyota in Cleveland Heights. But they are only starting with electric - they want to be remembered for more advancements in fuel consumption.

The auto maker is looking into a better ethanol. New yeast being developed that will more efficiently ferments xylose, sugar produced when plant fibers break down, basically creating a super fuel.

This newly developed yeast produces the highest ethanol…

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2011 Toyota Prius Gains PLUS Performance Package - Now Available

The Toyota Prius may be the best-selling hybrid in America. But, it isn't exactly known for its aggressive performance. However, that's about to change.

While they'll continue to offer Prius drivers the peace of mind that comes with superb mileage and low emissions, Toyota is adding an available PLUS Performance package (featuring components from the  new PLUS hybrid performance line) to the 2011 model. Toyota explains, "PLUS is an evolution of hybrid…

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Toyota Greens up Production in UK with 17,000 Solar Panels

Toyota has already begun to make room for an impressive 17,000 panel solar array on 90,000 square meters (~985, 751 square feet) of industrial land at their plant in Derbyshire, England. And, now that they've received the official nod of approval for the 10m (~$16,450,785) project from local authorities, they're moving full force ahead.

Toyota boasts it will be the first automaker in the UK to install such an…

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Toyota Partners with Microsoft to Improve EV Efficiency

Toyota and Microsoft are partnering to create an in-car electronics system designed to aid the efficiency of the Japanese automaker's battery-powered vehicles. In accordance with the agreement, both market leviathans will invest one-billion yen (~$12 million) into a Toyota subsidiary that will provide data services for drivers.

Toyota and Microsoft indicate the forthcoming system will incorporate a suite of telematics services, including: data, navigation, in-car entertainment, and multimedia. Powered by Window's Azure cloud…

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Toyota Prius - Best Seller By 2020

Toyota is still holding strong in the consumer market, and execs at the Japanese auto maker are pledging that their Prius branded vehicles will be the best selling cars in America by 2020.

Toyota is working on a line of vehicles that will hold the Prius name, including an MPV and possibly a crossover or coupe. There is also a Plug-in Prius coming later this year. Prius is, without a doubt,  the best-selling hybrid vehicle…
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A Toyota Prius Pickup?

Is Toyota considering a Prius hybrid pickup truck to add to a new line-up of vehicles? Inquiring minds want to know, and all signs point to maybe.

Toyota has been planning an onslaught of Prius models for the next several years, including a "MPV" (the foreign equivalent of a minivan), a sporty coupe and now, apparently, a pickup truck. The Japanese auto maker hopes to combine their most aerodynamic vehicle with one of history's…
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Toyota Embraces Tesla Battery Packs

Toyota only recently joined up with electric car maker Tesla, in order to share alternative battery  technology. Some of the outcomes of this include the RAV4 electric, and now the Tesla laptop battery idea. At first, Tesla Motors building powerplants by connecting thousands of laptop batteries seems nuts, but in the end it is absolutely brilliant.

Toyota, along with several other high end car makers, is turning to laptop batteries as a quick, cheap way?
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Toyota iQ for 2012

Toyota is revving up more electric vehicle news, with the release of the RAV4 and Plug-in Prius. There's also a new, small Toyota iQ headed to the US in 2012.

Details are yet to be revealed, since the concept is still in project form. But more information is likely to emerge in the following months. Toyota will probably show a preview at the 2011 North American International Auto Show in Detroit.
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