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Motorcars Toyota Blog

Toyota Debuts RAV4 Electric at LA Auto Show

Toyota Motor Sales (TMS), U.S.A., Inc. (TMS) will debut the Toyota RAV4 EV during the Los Angeles Auto Show media days, on November 17 at 2:50 PM at the Toyota booth in South Hall at the Los Angeles Convention Center. Jim Lentz, president and chief operating officer, TMS, will speak at the news conference.  Greg Bernas, chief engineer, Toyota Technical Center, and Shigeki Terashi, president, Toyota Technical Center, also will be in attendance.
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Toyota Launches 'Ideas for Good' Initiative

Toyota Motor Sales (TMS), USA, Inc. announced its new brand campaign, "Ideas for Good," a unique initiative centered on what the company has been doing for many years-repurposing its innovative automotive technology to benefit society in the non-automotive space. The campaign builds upon Toyota's DNA of quality, reliability and durability, as well as its commitment to innovation, by inviting consumers to share their own ideas to improve quality of life beyond the automotive world.
 
An extension of Toyota's enduring commitment towards continuous improvement, the "Ideas for Good" initiative empowers people to imagine new possibilities for Toyota technologies.
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Toyota Yaris Leaked for 2012

The all new Toyota Yaris is set to hit dealership lots like Motorcars Toyota in Cleveland Heights in a matter of weeks. That 2011 model will look almost identical to the previous 2010 variant. But a 2012 redesign is on the way. One online source has caught a possible first look at Yaris 2012.

Direct from Car Advice, these new pictures come from a Japanese brochure. "The new Toyota "Vitz" is likely to be a
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Toyota Goes Carbon Fiber

Toyota is looking to use carbon fiber in the production of vehicle chassis. This will cut down on weight in some of their future high performance vehicles, such as the possible FT-86 concept. Here's more from the official press release:

Toray Industries Inc. (Tokyo, Japan) announced that it will start supplying Toyota Motor Corp. (TMC) and Fuji Heavy Industries Ltd. (FHI) with carbon fiber for car bodies later this year-the first use of carbon
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Toyota Prius Pickup Concept

Back in 2007, a Toyota hybrid pickup truck concept was revealed at the Detroit Motor Show. It was surrounded in mystery before this unveiling, and even more so after.

The concept slipped into obscurity while the Japanese auto maker attempted to build up its already highly successful Prius nameplate.

Now that the company is thinking of branding off Prius into its own sub-brand (the sedan, and sportier coupe and other models) their supposed Prius pickup…
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Toyota Creates More US Jobs With New Plant

The Southern Indiana region is about to see an expansion at one of their larger auto facilities, making way for more US-based jobs. The New Albany assembly line is hoping to produce 30 more jobs for the area. It's not much, but in this economy every bit helps.

The plant will create and supply parts for the upcoming Toyota Camry model, and all 30 position will be filled before a 2013 deadline.

TG Missouri
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Toyota Plans Six More Hybrids

Toyota is making its way to be the top seller of hybrid vehicles throughout the world. They've sold over a million Prius sedans since the 1990's.

The Japanese auto maker also has a plan to sell one million hybrid vehicles (Prius, Camry, Highlander, etc.) a year.
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Toyota Highlander for 2011

When it comes to Toyota's all new Highlander, there really can be only one! That's right Japanese SUV fans - the long wait is over as Toyota officially unveils their 2011 Highlander face lift to the world.

The new Highlander looks a bit larger and longer than it's older counterparts. Highlander does take up a few more centimeters of the driveway, but out on the street it's a dream to drive - smooth?
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2011 Toyota Venza - First Look

The 2011 Toyota Venza redefines versatility by uniquely blending the styling and comfort of a passenger car with the flexibility of a sport utility vehicle (SUV). The Venza is offered with four-cylinder and V6 powertrains and available all-wheel drive.
 
Toyota designed the Venza to appeal to an emerging section of the market that prioritizes bold, innovative design, and excellent handling but still requires outstanding roominess and utility. Venza offers all of those qualities, along with?
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2011 Tundra Boosts Its Base Engine

Toyota has streamlined the Tundra full-size pickup truck line for 2011, focusing on the 28 most in-demand configurations. In addition, the Tundra's base 4.0-liter V6 engine gains Dual Variable Valve Timing with intelligence (VVT-i) for 2011, increasing power and performance. The 310-hp 4.6-liter and 381-hp 5.7-liter V8's continue across the Tundra line.
 
Tundra's comprehensive suite of towing equipment gains standard Trailer Sway Control for all 2011 models. This feature?
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