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It is hard to keep up with all of the world's current events. Between floods, tornadoes, earthquakes, the killing of a terrorist leader, a royal wedding, and a tsunami, for better or worse, this world is a busy, intense place. That is why we are happy to bring you a simple, heartwarming story from the good people at Toyota.

After the recent earthquake and tsunami disaster in Japan, Toyota's Tundra facility in San…

Toyota Motor Sales (TMS), USA, Inc. announced its new brand campaign, "Ideas for Good," a unique initiative centered on what the company has been doing for many years-repurposing its innovative automotive technology to benefit society in the non-automotive space. The campaign builds upon Toyota's DNA of quality, reliability and durability, as well as its commitment to innovation, by inviting consumers to share their own ideas to improve quality of life beyond the automotive world.
 
An extension of Toyota's enduring commitment towards continuous improvement, the "Ideas for Good" initiative empowers people to imagine new possibilities for Toyota technologies.